My Favorite Cover

Favorite Cover

My favorite cover is the cover by Golf Digest, featuring Jimmy Fallon.

The description: "Golf Digest evolved more in 2014 than in any stretch of its 64-year history. Following a major survey that helped us understand the preferences and habits of the millennial golfer, we embarked on a thorough redesign, moving the magazine from strictly service to lifestyle and service. Our June cover succinctly captures this evolution. Not only does this issue represent the first of Golf Digest’s redesign, cover subject Jimmy Fallon, photographed by Peter Yang, perfectly speaks to Golf Digest’s new target audience and fastest-growing segment of readers—millennials. Fallon unveiled the June cover on the Tonight Show." - See more at: http://www.magazine.org/asme/magazine-cover-contest/past-winners-finalists/2015-winners-finalists#sthash.HsgyLzew.dpuf

Critique

The cover is light and amusing and appeals comically to the viewer. Jimmy Fallon, a well-known and beloved talk show-host/comedian, poses with a golf club. The magazine cover uses the approval of a famous comedian to convince the readers to consider reading the magazine. Then they portray him in a comical pose (which attributes to what he is best at - being a comedian) to further catch their attention. He is set against a plain, light grey background so that the spotlight is on him. The magazine advertises the subject of the magazine - gold - by having Fallon hold a golf club and pose as if he is about to put it into the hole. The magazine communicates that a famous person like Jimmy Fallon approves of their magazines and it's content (golf), and because of that, other people should approve the magazine by reading it.